Why are so many sites developed using WordPress?

According to WordPress founder Matt Mullenweg, 18.9 percent of the web is using WordPress. Of that nearly 19 percent, more than half (66 percent) of these websites and blogs are in English.

In May 2013, WordPress celebrated its tenth anniversary. Since then, 69 million sites have been built using the platform.

Why are so many new sites being developed using WordPress?

Ease of use

Because WordPress has made it possible for the average computer user to create, manage and edit their website. (*NOTE: I do not recommend the average computer user to design their own website because you are not an expert on the software, and one you’ll most likely just be guessing what to do.)

The crux of WordPress is its posts: where you write blog articles; pages: where you create or edit your website’s pages, such as your homepage and about page; and plugins: how you customize WordPress and add additional functionality to your website.

Other reasons?

  • It’s free
  • Open-sourced
  • Hosting companies, such as GoDaddy, make it easy to install
  • Search Engine Optimization friendly
  • It’s mobile friendly and responsive

If you can use Microsoft Word, you can learn how to use WordPress.

What should I use WordPress for?

WordPress is best used for small business websites and online newsrooms, otherwise known as blogs, such as Mashable. Here are some great reasons to use WordPress.

Small Business Website Development

  • Easy to Update – WordPress was originally developed as a blog platform so the creators were focused on making it very easy to use.  You don’t need specialized knowledge or skills on how to code a website.
  • Help is easily accessible – Since WordPress is so popular and free, loads of information are available on the internet to help you get started and to learn advance uses of the platform.
  • Easily Scalable – WordPress is there to accommodate your needs as your business grows. Many plug-ins are available to help you add functions to your site. For example, if you want to add sign-up forms, do a survey, sell products and accept payment through PayPal, there will be plug-ins available to accomplish these tasks.
  • Social Media – WordPress will easily allow you to share your website via social media platforms such as Facebook, Twitter, LinkedIn and Pinterest. Social networking sites are very effective to increase web traffic and it only takes seconds to add them to your site.

CMS

  • Organization – WordPress is very useful to manage and organize your content.  Categories can be added in a hierarchical structure making it very simple to modify and add new content.
  • Users –  If you have users contributing to your content, it’s very simple to add them and set security and role levels.
  • Plug-Ins – Plug-ins are necessary if you want a dynamic and functional Content Management System.  Browse through and experiment with the available plug-ins by using the drag and drop features.

Personal Blog

  • Setup – You can setup your own personal blog in under 20 minutes!  No technical skills are required and numerous tutorials are available to get you started.
  • Dashboard – Your blog will come with a dashboard that you can customize to reflect your blog title and tagline.  It’s very easy to do and gives you the opportunity to personalize your presence.
  • Categories and Tags –  Your blogs can be organized and presented by assigning tags and categories to your posts.  This will allow users to more readily find and read your content.

Conclusion

As you can see, WordPress is very flexible in how it can be used.  It’s a great DIY platform for small business owners and writers who have little to no web development skills however we caution users for using it for everything.

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