Frame Crafters was built by experienced professionals in the eye care industry who have had yet to explore the world of e-commerce. Otreva was happy to assist in every aspect of building Frame Crafters from the ground up. We provided e-commerce consulting, web design and development, inventory creation and user experience design. Otreva built many custom features like specific images for product variants, the prescription form, custom templates, and the order process based on the users shopping cart.
Custom Orders
Admins have the ability to see all prescription information on top of Shopify's order fulfillment system.
Frames Prescription Form
Users have the ability to manually fill in or upload their prescription information.
Color Varieties
Each product color variant has its own set of images that display depending on what the user wants to see.
Frame On Face Images
Each product has an image slider on its page that shows off the frames on a model so customers can see the frames in their natural state.
Custom Templates
Custom templates were designed to show off the high quality product and lifestyle photography.
PD Measuring Tool
We created a printable pupillary distance measuring tool for users when providing their prescription information.
